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2024-2025 Cal State East Bay Catalog

Hospitality and Tourism, B.S.: Event Planning and Management Concentration (Online Degree Completion)


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Hospitality and Tourism, B.S. Program (120 units)

Program Description

CSU East Bay’s Hospitality and Tourism program prepares students to join and advance in the dynamic, growing and exciting hospitality and tourism industry. A variety of career possibilities are available to students in the hospitality and tourism industry, known as one of the largest employers in the world.

The Hospitality and Tourism program provides students with the knowledge they need in various industry sectors such as restaurant/food service, hotel/resort, special event/meeting planning and many others. The program offers the following three areas of concentration: Event Planning and Management, Food and Beverage, and Lodging, Resort and Club Management. Students have the option to select elective courses that suit their interests in place of an area of concentration, with advisor approval, either from existing department curriculum or select courses from other fields.

The hospitality and tourism program provides students with skills related to leadership, communication, technology, research, and problem solving along with the creativity they need to excel in their profession. Combined with work experience, this preparation enables graduates to access a variety of professional opportunities in hospitality and tourism companies in the San Francisco Bay area, a highly ranked tourist destination, and around the world.

CSU Hospitality and Tourism program strives to meet the needs and wants of hospitality and tourism leaders who seek smart, human-driven, quality, practical-oriented and dedicated individuals to help lead the growth of this dynamic industry. Graduates have a career in a field characterized as non-routine and exciting. They enjoy opportunities for career advancements, contribute to others’ quality of life, travel, and meet individuals from around the world.

Program Learning Outcomes

Students graduating with a B.S. in Hospitality and Tourism from Cal State East Bay will:

  1. Explain effective and sustainable solutions based on evidence to address challenges faced in the provision of lodging, food services, travel and event management.
  2. Identify effective leadership and teamwork strategies, management skills, methods to evaluate service quality and meet consumer needs in hospitality and tourism.
  3. Articulate clearly in both written and oral formats the ethical, philosophical, historical, and administrative foundations of the hospitality and tourism industries.
  4. Identify techniques that contribute to a culture of dignity and respect in the hospitality and tourism profession.

Program Roadmaps

These program roadmaps represent recommended pathways through the program. Please see an advisor to create an education plan that is customized to meet your needs.

 

4-Year Freshmen Roadmaps

 

 

2-Year ADT Roadmaps

Career Opportunities

Meetings and Events

• Banquet Management • Convention Sales Management • Conventions Services Management • Meeting Planner • Event Coordinator • Events Supervisor • Wedding Planner • Event Planner • Meeting Coordinator

Restaurant/Food Service

• Food and Beverage Management • Restaurant Management • Catering Management • Resort/Hotel Food Services Management • Beverage Management • Kitchen Management • Dining Room Management

Lodging

• Rooms Division Management • Room Reservations Management • Front Desk Management • Front Office Management • Night Auditor Supervisor • Executive Housekeeper • Housekeeping Management • Employee Services Coordinator • Guest Relations Management • Guest Services Management 

Tourism/Travel

• Convention Sales Management • Convention Services Management • Meeting Planner • Event Coordinator • Convention and Visitors Bureau Management • Cruise Director • Cruise Ship Coordinator • Airline Management

Degree Requirements Unit-Outline

  • A baccalaureate of science degree requires a total of 120 units:
    • The major requirements consists of 60 units;
    • General Education (GE) & Graduation Requirements (GR) consists of 57 units;
    • Free Electives may consist of 0 units (actual number of free elective units may depend on GE/GR units).

Note: It may be possible to double-count units within the graduation requirements or that a course may satisfy both a graduation requirement and a major requirement. Students should contact their program advisors for information.

Hospitality and Tourism Major Requirements (60 units)

HRT Foundational Core (23 units)

The 23 units of HRT Foundational Core represents the core coursework that every undergraduate student in the Hospitality, Recreation and Tourism department must complete in addition to their Major Core, Concentration, and Electives to equal 60 units.

Hospitality and Tourism Major Core (25 units)

The Hospitality and Tourism major core consists of 25 units of specific courses that lay a broad foundation in the hospitality and tourism industry, including a 400 hour internship. 

Concentrations (12 units)

To complete the degree, choose one of four pathways: Either no concentration or one of the three concentrations that emphasize personal goals. All pathways will have Elective coursework with the approval of an advisor. 

Event Planning and Management Concentration

The event planning and management concentration is ideal for those who seek a career in the event planning industry.

Required Coursework

The following 9 units are required:

Electives

Plus, successfully complete 3 units of Elective coursework with advisor approval to total 12 units for the concentration and 60 units for the major.

Other Undergraduate Degree Requirements

In addition to major requirements, every student must also complete the University’s baccalaureate requirements for graduation, which are described in the Undergrad Baccalaureate & Program Requirements  chapter of this catalog. 

Department Courses Listed by Course Type

Hospitality, Recreation, and Tourism Courses

Department of Hospitality, Recreation and Tourism

Go to information for this department.

Courses

Hospitality and Tourism

Hospitality, Recreation and Tourism: Graduate

Recreation

 

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