Dec 26, 2024  
2015-2016 CSU East Bay Catalog 
    
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2015-2016 CSU East Bay Catalog [ARCHIVED CATALOG]

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COMM 4200 - Radio Programming and Promotion

Units: 4
Theory and practice of radio programming and promotion, including audience and music research, music rotations, news and public affairs programming, on- and off-air promotions, bartering, broadcast formatics, working with clients, record companies. Prerequisites: COMM 3160  or consent of instructor. Two hrs. lect., 4 hrs. act.


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