Marketing Minor

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The minor in Marketing is offered through the Department of Marketing. Business Administration majors who want to have this minor listed on their transcripts must have at least 18 units in the minor that are not counted in the major requirements.

Minor Requirements (32 units)

Note: Students must have completed the prerequisites listed in the course description for any course they use to satisfy the following requirements.

Lower Division

Three courses (12 units) required:

ACCT 2251 - Introduction to Financial Accounting Units: 4
ECON 2301 - Principles of Microeconomics Units: 4
ENTR 2485 - Establishing and Managing a Small Business Units: 4

Upper Division

Five courses (20 units) required:

MGMT 3614 - Organizational Behavior Units: 4
MKTG 3401 - Marketing Principles Units: 4
Select three additional Marketing courses for 12 units (excluding: ENTR 4485 , ENTR 4490 , and MKTG 3495 ).

Course Descriptions

Use this link to see all Course Descriptions available throughout this catalog.

Other Undergraduate Degree Requirements

In addition to major requirements, every student must also complete the University requirements for graduation which are described in the Undergraduate Admission and Degree Information & FAQ chapter in the front of this catalog. These include the General Education-Breadth requirements; the second composition (ENGL 1002 ) requirement; the cultural groups/women requirement; the performing arts/activities requirement; the U.S. history, U.S. Constitution, and California state and local government requirement; the University Writing Skills Requirement; and the residence, unit, and grade point average requirements.