HELP 2016-2017 CSU East Bay Catalog [ARCHIVED CATALOG] Department of Marketing Print-Friendly Page (opens a new window) Facebook this Page (opens a new window) Tweet this Page (opens a new window)

 The Department Office is located on the 4th floor of the VBT building, Room 440.

We are open 9:00AM - 6:00PM Monday through Friday.

Dept. Phone: (510) 885 - 3307

Faculty

Professor Emeritus

Norman Smothers, Ph.D. University of California, Berkeley

Professors

Jagdish Agrawal, Ph.D. State University of New York at Buffalo

Stevina Evuleocha, Ph.D. Ohio University

Sweety Law, Ph.D. Ohio State University

C. Joanna Lee (Chair), Ph.D. University of Texas at Austin

Cesar Maloles, Ph.D. City University of New York

Steve Ugbah, Ph.D. Ohio University

Associate Professors

Yi He, Ph.D. University of Hawai’i

Lan Wu, Ph.D. Georgia Institute of Technology

Assistant Professors

Judy Ma, Ph.D. Rensselaer Polytechnic Institute

Joon-Hee Oh, Ph.D. Georgia State University

Mission Statement:

Principal foundations of the Department of Marketing have been and continue to be quality instruction and scholarly activities of the faculty as well as the interaction between and among faculty, students, and the business community. The Department of Marketing fosters community connection and welcomes partnership opportunities that enhance educational experiences of our students.

Programs

• Business Administration, Entrepreneurship Option, B.S.
• Business Administration, Marketing Management Option, B.S.

• Advertising Minor
• Marketing Minor

• Business Administration, Entrepreneurship Option, M.B.A.
• Business Administration, Marketing Management Option, M.B.A.
• Business Administration, Strategy and International Business Option, M.B.A.