Oct 20, 2020  
2019-2020 Cal State East Bay Catalog 
    
2019-2020 Cal State East Bay Catalog [ARCHIVED CATALOG]

Department of Marketing


Return to {$returnto_text} Return to: Programs of Study by Department

 Hayward Hills Campus MapThe Department Office is located on the 4th floor of the VBT building, Room 442.
We are open 8:00AM - 6:00PM Monday through Friday.
Dept. Phone: (510) 885 - 3326

Faculty

Professor Emeritus

Jagdish Agrawal, Ph.D. State University of New York at Buffalo

 

Professors

Yi He (Chair), Ph.D. University of Hawai’i

Sweety Law, Ph.D. Ohio State University

C. Joanna Lee, Ph.D. University of Texas at Austin

George S. Low, Ph.D. University of Colorado, Boulder

Cesar Maloles, Ph.D. City University of New York

Lan Wu, Ph.D. Georgia Institute of Technology

 

Assistant Professors

Stephen Bok, Ph.D. University of Arlington

Ivan Fedorenko, Ph.D. Bentley University

Judy Ma, Ph.D. Rensselaer Polytechnic Institute

Joon-Hee Oh, Ph.D. Georgia State University

Ya You, Ph.D. University of Central Florida 

Mission Statement

Principal foundations of the Department of Marketing have been and continue to be quality instruction and scholarly activities of the faculty as well as the interaction between and among faculty, students, and the business community. The Department of Marketing fosters community connection and welcomes partnership opportunities that enhance educational experiences of our students.

About the Department

Use our university website link to learn more about what the Marketing Department has to offer.

  • Office Hours & Teaching Schedule
  • Degree Roadmaps
  • Faculty & Staff
  • Course Student Learning Outcomes
  • And more…

Programs

    Bachelor of Science

    Minors

    Master of Business Administration

    Courses

      BusinessMarketingMarketing: Graduate

      Return to {$returnto_text} Return to: Programs of Study by Department