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Aug 26, 2024
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MGMT 499 - Seminar in Strategic Business Management Units: 3 Use of business strategy concepts, tools, cases, and strategic planning to identify external influences on businesses, analyze the competitive environment in which organizations operate, assess strategic options for a firm, and craft plans for executing business strategy. Students must have application for graduation on file for department consent. Formerly BUS 499.
Prerequisites: MKTG 300, FIN 300, MGMT 350, and either MGMT 370 or ACCT 370. Possible Instructional Methods: On-ground or Online-Asynchronous. Grading: A-F grading only. Course Typically Offered: Fall & Spring
Student Learning Outcomes - Upon successful completion of this course students will be able to:
- Assess firms’ external environment including competitors, industries, institutions, and markets.
- Analyze firms’ internal resources and capabilities.
- Assess strategic options for a firm.
- Develop plans for executing business strategy.
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