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Aug 21, 2024
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ITM 338 - E-Business Technology and Management Units: 3 Technological, conceptual and methodological aspects of e-commerce. Primary emphasis on developing skills in implementing business-oriented systems for e-commerce using information technologies. Topics include Internet, world wide web, databases, programming, security standards, web authorizing tools, integration with enterprise systems.
Prerequisites: ITM 300. Possible Instructional Methods: On-ground or Online-Asynchronous. Grading: A-F grading only. Course Typically Offered: Spring ONLY
Student Learning Outcomes - Upon successful completion of this course students will be able to: - Analyze the potential for doing business on the web and identify a proper e-commerce model.
- Compare and contrast web strategies, business models, channel of distribution, opportunity to provide services, and cost-cutting strategies.
- Identify the important issues in design and development, such as website effectiveness, usability, the brand strategy, and personalizing the user experience.
- Realize the trends in mobile commerce (m-commerce) and the supportive technologies.
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