Jun 13, 2024  
2023-2024 Cal State East Bay Catalog 
2023-2024 Cal State East Bay Catalog [ARCHIVED CATALOG]

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ART 330 - Typography I

Units: 3
History, theory and contemporary practices of typography in the practice of design. Topics cover typographic terminology, conventions, typesetting fundamentals, grid systems, type as visual/verbal expressive communication and development of unique alphabet letterforms.

Prerequisites: ART 102.
Possible Instructional Methods: On-ground.
Grading: A-F grading only.
Course Typically Offered: Fall & Spring

Student Learning Outcomes - Upon successful completion of this course students will be able to:
  1. Research, identify and distinguish between typographic forms;
  2. Recognize the significant communication role of typography in graphic design messages, its best use practices and use of form to visually convey meaning;
  3. Setup and apply conventional formatting structures to type and publishing formats;
  4. Effectively organize text and image relationships within compositional space, utilizing the elements and principles of design;
  5. Create design work that conveys craft and attention to detail in implementing typographic structures.

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