Dec 01, 2021  
2021-2022 Cal State East Bay Catalog 
    
2021-2022 Cal State East Bay Catalog
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COMM 320 - Persuasion in Media


Units: 4
Examination of rhetorical influences of messages channeled through a broad variety of media, as well as rhetorical messages that influence various media.

Equivalent Quarter Course: COMM 3560; COMM 256 also equivalent to COMM 3560.
Possible Instructional Methods: Entirely On-ground, or Entirely Online.
Grading: A-F grading only.
Course Typically Offered: Fall & Spring


Student Learning Outcomes - Upon successful completion of this course students will be able to:
  1. Students will be able to identify persuasive elements of mediated messages;
  2. Students will demonstrate understanding of differences between the ways various media persuade;
  3. Students will recognize rhetorical themes that influence various media;
  4. Students will critically examine persuasion effects of media on cultural understandings.




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