Dec 05, 2024  
2018-2019 Cal State East Bay Catalog 
    
2018-2019 Cal State East Bay Catalog [ARCHIVED CATALOG]

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COMM 388 - Public Relations Practice


Units: 4
An applied course emphasizing message writing, editing, graphic design, layout, and dissemination across multimedia platforms for communication with various organizational publics. Students acquire hands-on experience in the preparation of departmental publications.

Prerequisites: COMM 358.
Possible Instructional Methods: Entirely On-ground, Entirely On-line, Hybrid (every section of this course may be taught both online and on-ground).
Grading: A-F grading only.



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