Nov 28, 2022  
2018-2019 Cal State East Bay Catalog 
    
2018-2019 Cal State East Bay Catalog [ARCHIVED CATALOG]

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MKTG 697 - Seminar in Selected Marketing Topics


Units: 3
Readings, discussion, and research on contemporary and/or significant issues in Marketing. Application of concepts, tools, and techniques associated with a special topic in marketing.

Prerequisites: BUS 607.
Equivalent Quarter Course: MKTG 6450.
Repeatability: May be repeated for credit for a maximum of 6 units when content varies.
Possible Instructional Methods: Entirely On-ground.
Grading: A-F grading only.



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