May 25, 2022  
2020-2021 Cal State East Bay Catalog 
    
2020-2021 Cal State East Bay Catalog [ARCHIVED CATALOG]

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MGMT 676 - Global Strategy


Units: 3
Integrative study of how multinational firms position themselves and diversify their activities in global markets. Emphasis is on firm strategies that fit in the global competitive context, decisions to enter foreign markets, and how to develop and implement global strategies.

Equivalent Quarter Course: MGMT 6440.
Possible Instructional Methods: Entirely On-ground or Hybrid.
Grading: A-F grading only.



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