Sep 25, 2021  
2019-2020 Cal State East Bay Catalog 
    
2019-2020 Cal State East Bay Catalog [ARCHIVED CATALOG]

Add to Folder (opens a new window)

MGMT 676 - Global Strategy


Units: 3
Integrative study of how multinational firms position themselves and diversify their activities in global markets. Emphasis is on firm strategies that fit in the global competitive context, decisions to enter foreign markets, and how to develop and implement global strategies.

Equivalent Quarter Course: MGMT 6440.
Possible Instructional Methods: Entirely On-ground.
Grading: A-F grading only.



Add to Folder (opens a new window)