Mar 29, 2024  
2018-2019 Cal State East Bay Catalog 
    
2018-2019 Cal State East Bay Catalog [ARCHIVED CATALOG]

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COMM 471 - Strategic Communication and Difference


Units: 4
Discussion of current theories, research, and issues to increase understanding and insight into developing effective strategic communication approaches and messages to reach and engage diverse audiences. Topics may include ethnicity, social economic status, gender, age, sexual identity, religion, and ability.

Co-requisites:    
Equivalent Quarter Course: COMM 4500 or COMM 4515.
Possible Instructional Methods: Entirely On-ground, Entirely On-line, Hybrid (every section of this course may be taught both online and on-ground).
Grading: A-F grading only.



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