Mar 29, 2024  
2016-2017 CSU East Bay Catalog 
    
2016-2017 CSU East Bay Catalog [ARCHIVED CATALOG]

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COMM 3560 - Persuasion Theory and Practice


Units: 4
Identify, examine, and apply theories of persuasive communication, including emphasis on cultural and diversity variables and emergent media and strategic applications. Applications will include oral, written, and media-driven formats.



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